Hell Pizza. Smacking Poll

With the country massively divided over the issue of parents’ legal rights to discipline their children and following news that politicians had finally seen sense, and agreed on a compromise Bill, we thought the country needed to vent their feelings by voting for which politician needed a good smack.

The poll was web based. Voting was through Txt and web. Supporting media was outdoor, direct mail, in-store, web and Txt. The web site received over 50,000 unique votes, amassing an opt-in communications database of 23,000.

For more, check this out.